Sandra Umann
CEO
Berlin
UMASAN is a holistic, vegan high end label that is dedicated towards the new health generation. It is our PROMISE not to use any animal products, concentrate on humane/ecological production solutions and choose our fabrics through the eyes of sustainability and earth consciousness. This focus is deeply intertwined with our esthetic language that concentrates on form and function staying close to anatomy and kinesiology to create the UMASAN language. Not using animal products means that we are creating UMASAN products without the use of wool, cashmere, leather and fur. Our collection is deeply inspired by Traditional Yoga philosophies where as the first yama is AHIMSA: Ahimsa is the first of five yamas, or restraints, in the eight-fold path of yoga. The yamas are meant as restraints regarding our actions and interactions with the world around us. Ahimsa is translated as “non-violence”, “non-injury”, or “non-harming”. Ahimsa is widely considered to be the foundation of the practitioner’s yogic path. UMASAN is creating calmness within the madness of the fashion world and its ever evolving markets and insecurities. No color explosions, fabric overload or unnecessary trend back and forth! Umasan is looking for balance and timelessness opposing industry standards. SLOWING DOWN!!! UMASANS standard and over all - our Collection is deeply inspired!
Languages: German
GoSee Profile: GoSee.News/umasan
